French mobile gaming company Voodoo acquires Israeli gaming startup Beach Bum for $500 million, according to Calcalist. This is Voodoo’s second acquisition of an Israeli company. Earlier this year it added Tel-Aviv-based gaming marketing platform Bidshake to its portfolio paying an unknown sum.
Beach Bum is a mobile interactive game developer for players with challenges, excitement, and enjoyment in a head-to-head online setting. Lord of the Board and Spades Royale are two of its most popular games.
Founded in 2015, Beach Bum, raised $3 million in a single public round in 2016, but it is believed to have raised smaller amounts in subsequent years from Haim Saban’s investment fund, Saban Capital Group, 83North, and iAngles.
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The founders Gigi Levy-Weiss and Uri Shahak also co-found gaming unicorn Playtika, which went public in 2021 at an $11 billion valuation. Other founders are CEO Shachar Schalka, COO Keren Marom, and Gil Levy.
Beach Bum earned $70 million in revenue last year. The company has a monthly active user base of more than two million. The company employs 150 people at its Ra’anana headquarters.
The privately held Voodoo was founded in 2013 by two co-founders, with Goldman Sachs and Tencent as investors. Voodoo’s most recent fundraising round valued the company at $1.7 billion. Helix Jump is the company’s most popular game.
