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Jaguar Land Rover Launches New Hub for Israeli Startups

Jaguar Land Rover

Jaguar Land Rover Open Innovation program

Jaguar Land Rover’s Open Innovation program is expanding into Israel. The firm is partnering with Tata Consultancy Services (TCS) in Tel Aviv to expand its access to the “powerful Israeli start-up scene.” This new partnership, said the company, will leverage TCS’ Co-Innovation Network (COIN), to identify local technology offerings and scale them to global mobility solutions and services and generate further shared value and synergies within the Tata Ecosystem.

Jaguar Land Rover’s Open Innovation program was set up in 2022, to deliver global collaboration with start-ups, scale-ups, like-minded external organizations and the wider Tata Group, exploring opportunities in seven key areas: Electrification, Connectivity, Digital Services, Metaverse, Industry 4.0, Talent and Sustainability.

Now going into its second year, Open Innovation is expanding further, into Israel and Silicon Valley, U.S.A, where thriving start-up ecosystems are in place.

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François Dossa, Executive Director of Strategy and Sustainability at Jaguar Land Rover said, “While Silicon Valley needs no introduction, a presence in Israel opens the door to another powerhouse of global innovation, with disruptive start-ups and an economy dominated by industrial high-tech and entrepreneurship.

By targeting thriving ecosystems, it will help us maximize return. Having this strategic presence in such renowned tech regions strengthens our relationships with start-ups, scale-ups, corporate entities, investors, and academia, to help define the future of the mobility sector; itself a vital building block in our Reimagine strategy.”

TCS says the organization goes beyond helping businesses transform through technology, helping them make a “meaningful difference; to their customers, and to the communities they serve.”

“We are pleased to be working with JLR, leveraging our global innovation ecosystem to help accelerate their transformation and growth. With the automotive industry transitioning into electrification, innovation is the key differentiator for success,” said Ben Gilad, Head TCS Coin.

We look forward to collaborating to identify new technologies in the area to help drive the future of mobility and modern luxury. We encourage Israeli start-ups and innovators to get involved.”

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