Israeli startup Pixellot, the developer of an automated solution for broadcasting, producing, and analyzing sporting events, entered the STA Group ranking for the first time alongside FIFA, UEFA, NBA, NFL, BBC, Fox, and Amazon.
The world-leading analyst of sports technologies has released its yearly analysis of the top sports technologies for 2021, as well as the POWER LIST, which ranks the top 50 sports businesses in terms of innovation. Pixellot was also named one of the top brands revolutionizing the sports broadcasting and OTT industries.
The list evaluates the most recent developments from the world’s largest and most successful sports organizations in the areas of broadcasting, technology, data analysis, and governing bodies.
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Pixellot was founded in 2013 by chairman Miky Tamir and chief technical officer Gal Oz, the company produces creative and cost-effective photography and production technology for international television and Internet broadcasts.
The company specializes in filming and producing high-resolution sporting and musical events, including the ability to photograph from the widest angle possible to capture the entire playing field and remote control photography, which eliminates the need for photographers and large broadcasting teams.
The company uses image and pixel processing technology to enable viewing on a variety of screens, including smartphones, desktops, and tablets. The company provides wide-angle replays of action and on-field graphics.
Without the use of a camera or production team, Pixellot’s ground-breaking technology automatically creates and broadcasts over 100,000 games every month from 18,000 pitches in 62 countries.
The Pixellot system also features an over-the-top (OTT) broadcast platform and a viewing experience that includes a scoreboard, graphics, interpretations, and the opportunity to edit and share footage with family, friends, and group fans.
The worldwide sports technology industry is predicted to reach a value of $ 8 billion by the end of the year and more than $ 40 billion by 2026, according to the published analysis. The global COVID-19 epidemic accelerated the adoption of novel sports technologies, enabling fans to continue covering events, earning new money for leagues and clubs, and establishing a new level of fan participation.
Yossi Tarablus, AVP Global Marketing of Pixellot said: “Every day around the world, there are hundreds of thousands of sports games that are not broadcast. Pixellot is driving a change in the field that makes it possible to broadcast every game from any league. Our technological solutions provide coaches with tools to continue improving the abilities of young athletes while giving them the ability to continue playing, and communities the opportunity to stay involved.”
