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July Is The Luckiest Month if You Want to Be a Unicorn


If you are a startup looking to become a unicorn, try to complete your investment rounds in the month of July. Why? Well, according to data compiled by, July is the month of the year that sees the most new unicorns get born.

(The month given is the one in which the money was actually raised. Sometimes the news of new funding is not released by a company until a later date.)

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And Israel, also known as Startup Nation, is known as one of the world’s most fertile unicorn farms. But for Israel, the best month is not July, it is June.

A unicorn is what they call a startup that has reached a valuation of $1 billion or more. To be a startup, the company must not have had an exit like being sold out lock, stock and barrel to another firm, or held an IPO anywhere in the world. And it must also still be in its infancy, continuing to raise new investments. So this also rules out old companies that have always been private and suddenly grew to be worth more than a billion.

According to new research from the personal finance experts at, there are 847 unicorn businesses in the world as of September 2021. And a whole bunch just reached that milestone in Israel last month. also determined that July is the most popular month for startups to become unicorns, with 96 businesses achieving this status in the month of June in years going from 2010 to 2021. The accumulative valuation of these businesses, it says, is an astonishing $292.22 billion.

Armis founders Nadir Izrael-and Yevgeny Dibrov Source PR

Armis is an Israeli startup that hit unicorn status last month. (Armis founders Nadir Izrael-and Yevgeny Dibrov Source PR)

The month coming into second place is September, as 90 startup businesses gained unicorn status from 2010 to 2021 with a collective valuation of $227.13 billion.
In joint third position is April and June, with both months seeing 88 startup businesses from 2010 to 2021 enjoying the newfound reputation of unicorn. The combined valuation of the 88 businesses in April is $360.08 billion, whilst the combined valuation of June’s businesses is $208.51 billion.

As for Israel, June leads the way with 7 new unicorns worth a combined $10.34 Billion getting worth a total of birthed over that period of time. March came in second place with 4 new unicorns worth $10.34 Billion.

So who currently leads the world in unicorns? Well, believe it or not, it is not Israel. Israel is not even in the top five. The US is number one with 424, followed by China, India, the UK and Germany.

What is no surprise are the industries that have the most unicorns. Fintech leads the pack. Health related fields comes in fifth place on the publication’s list. The three in-between all have something to do with IT, IOT, or something related to software and cybersecurity.

And in Israel it is, of course, cybersecurity that leads the way. Of course, because of Israel’s need for such security and all of those people trained in the field while serving in one of the IDF’s special cyber units. is one the UK’s leading comparison websites for financial services. With the shared goal to help people make sense of their money, we support consumers with finding mortgages, loans, credit cards, bank accounts and insurance from more than 600 providers.


Hibob became a unicorn in October.

Our free, online comparison service allows UK consumers to compare thousands of financial products. From credit cards to savings accounts, loans to travel money, we want our users to feel reassured that we’re on their side when it comes to their finances. is fully authorised and regulated by the Financial Conduct Authority (FCA) and is owned by RVU, which also owns and



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