WATCH: Mobileye sets a Guinness World Record with VR of riding in a driverless car

1,867 global business leaders surprised with a virtual reality experience of riding in a driverless car at the 2017 YPO EDGE; set Guinness World Record

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1,867 global business leaders from 130 countries surprised with a virtual reality experience of riding in a driverless car at the 2017 YPO EDGE in Vancouver. The premier chief executives became a part of history: a new Guinness World Record title set by Israeli company Mobileye, for the most people using virtual reality displays during a presentation.

Mobileye, is a leading supplier of software that enables Advanced Driver Assist Systems (ADAS) with large percentage of the auto industry, more than 27 automaker partners, including some of the world’s leaders.

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The company launched in 1999 with the belief that vision-safety technology will make our roads safer, reduce traffic congestion and save lives.

Mobileye’s technology has rapidly evolved to support the three pillars of autonomous driving – sensing, mapping and driving policy.

“We are dedicated to continuing our 17-year tradition of leveraging the newest technology, including artificial intelligence, deep learning and crowdsourcing, to create the hardware and software needed to help our 27 OEM partners enable ADAS systems and eventually fully autonomous vehicles,” said Co-founder and CEO Ziv Aviram. “These partners chose Mobileye not only because of our track-record of innovation, but also because our systems have been validated to the highest level of safety and accuracy over millions of miles.”


A recently-announced partnership to develop production-ready fully autonomous vehicles with BMW and Intel aims for production in 2021.

An adjudicator from Guinness World Record  was on hand at the 2017 YPO EDGE to present Mobileye with a certificate of the Guinness World Record title and share it with the YPO members who were a part of this historic achievement.

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