The board combined cardio and core strength workouts that allows for hundreds of exercises with their balance and twisting capabilities.
The board costs $45 and comes in five colors including Atomic Orange and Electric Blue. They have made $575, 000 over 18 months.
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The other major balance board within the market is a wooden plank and it can be easily copied.
Kevin O’Leary is the first to make a deal for $250, 000 for 30 percent and he sees it as a niche product for people over 40 years old.
Show ’em how its done @robertherjavec! #SharkTank #SimplyFitBoard pic.twitter.com/ciN91ue6uD
— Shark Tank (@ABCSharkTank) November 7, 2015
@kevinolearytv and @mcuban demo the #SimplyFitBoard #SharkTank pic.twitter.com/u7EPnua8Od
— Scott Blalock (@scottytherock) November 7, 2015
Read the full story at Business 2 Community, by Erica Abbott