Connect with us

Hi, what are you looking for?

Jewish Business News

Sports Life-Style

Mark Cuban Catapults Mavericks to Victory with Microchips

Dallas Mavericks v Los Angeles Clippers

We use smartphones to monitor and track everything, so why shouldn’t Mavericks boss Mark Cuban put devices on his basketball players? Cuban has made the bold and innovative move of having players put one ounce devices to give feedback during practice of each player’s performance. Last season, the Mavericks were the only (or perhaps we should say, the first) NBA team to use such tracking devices. Player Devin Harris was not surprised, but he told Brad Townsend of The Dallas Morning News, “They just want to collect data. We’ve got a lot of stuff we do that is a little bit different, but if it helps us get better, I don’t think anyone will object to it.”

It may seem a bit “big brother” to some, but if one’s “big brother” is entrepreneur Mark Cuban of CNBC’s the “Shark Tank, ” a “sibling” who is committed to winning, privacy might be a small sacrifice to make. The Mavericks’ performance director, Jeremy Holsopple, supports the idea. “We are constantly beta-checking several technologies.”

Please help us out :
Will you offer us a hand? Every gift, regardless of size, fuels our future.
Your critical contribution enables us to maintain our independence from shareholders or wealthy owners, allowing us to keep up reporting without bias. It means we can continue to make Jewish Business News available to everyone.
You can support us for as little as $1 via PayPal at
Thank you.

The devices can prevent injuries and help players recover from injuries they already have. The device, produced by Australian-based Catapult, emits and receives GPS accelerometer signals. It is placed under the jersey, over the spine, and gives feedback about accelerations, changes of direction and jumping. Mark Cuban likes it so much, he bought a minority stake in Catapult. This is a great way to, in his words, “make some money and beat somebody’s ass.”

Not only does Cuban have a stake in Catapult, he is one of its advisers. However, while he wants to help Catapult, he is primarily concerned with the Mavericks, and told the Dallas Morning News, “Winning comes first. I’m here to answer questions from Catapult and give them guidance. But they know I’m not calling any other NBA teams to make introductions.”



You May Also Like

World News

In the 15th Nov 2015 edition of Israel’s good news, the highlights include:   ·         A new Israeli treatment brings hope to relapsed leukemia...


The Movie The Professional is what made Natalie Portman a Lolita.


After two decades without a rating system in Israel, at the end of 2012 an international tender for hotel rating was published.  Invited to place bids...

VC, Investments

You may not become a millionaire, but there is a lot to learn from George Soros.