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EMC Offers $1 Million Guarantee Backing Its Israeli XtremeIO Technology

Users of XtremeIO can get $1 million if they can prove that it has failed.

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If the first user of ExtremeIO who complains that the product failed to live up to its promises can prove his case, he will get $1 million from its parent company EMC Corporation.  This according to a guarantee made by the chief of information infrastructure o the EMC Corporation, David Goulden, at the company’s annual meeting in Las Vegas last week.

“We’re offering this guarantee because we believe we’re the only flash provider who can deliver on the promise of being inline all of the time, ” said Goulden. “EMC’s XtremIO all-flash arrays have a unique architecture, and with this guarantee we’re exposing the shortcomings of competing solutions. We are happy to put a million dollars on the line to make our point and make the market aware of the distance that exists between XtremIO and its competitors.”

EMC Corporation is an American multinational based in Boston Massachusetts which specializes in data storage, cloud computing information systems and more. Founded in 1979, EMC has 60, 000 employees and is considered the world’s largest provider of data storage systems.

Previously, EMC has made several investments in Israel and its security company, RSA, has major operations in the country.

Goulden has been with EMC since 2002 and has an MBA from England’s Cranfield School of Management.

The CEO and co founder of ExtremIO is Ehud Rokach. The holder of a BA in engineering from Israel’s Technion, Rokach is also an entrepreneur in residence at Evergreen Venture Partners. He served for five years n the IDF’s technology unit, developing and deploying communication technology systems. Rokach was also a senior engineer for the Israeli government from 1987-1992.

XtremeIO specializes in storage arrays, enterprise storage, database storage and virtualization storage. It offers an all flash, scale out, high availability enterprise storage array. They improve performance, accelerate applications and support higher work loads at a competitive price. Its technology makes it a possible to forgo expensive, high performance storage systems connected to the enterprise network via optic cable. Instead, the company’s software creates a new virtual storage space on the enterprise’s existing servers, saving up to 80% of the cost of storage. In large enterprises, these savings can reach tens of millions of dollars.

EMC acquired XtremeIO in 2012 for $430 million.




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