/ By Ilan Shavit /
We have tv channels for almost every demographic these days. The golf channel caters to the 40+ older man, Nickelodeon to the pre teens, the Sci-fi Channel too, well I’m not exactly sure which demographic that’s for, and on and on. So how about our other household demographic that occupies 39% of households.
If you consider the life of a dog, they are the perfect demographic for a tv channel, they sit at home all day, not necessarily having tocontribute to the household income, and once their favorite channel is on, they are unlikely to change it either. As we wrote about earlier in the year.
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Dog TV has now proven wildly successful and thus signed a multi year agreement for distribution with DIRECTTV.
“DIRECTTV With its 20 million customers, is a valuable gateway to reach our target audience, as it opens the door for more viewers to experience our innovative programming for dogs.” said Gilad Neumann, CEO of DOGTV CHANNEL. “We know dog parents are constantlyseeking solutions to ease the loneliness and boredom of their stay-at-home pups, and now they will be able to access DOGTV through DIRECTV.” says Neumann. But is it good for cats as well
Well for only $5.99 month dog lovers can now get the ultimate (and possibly the only) entertainment channel for their dogs on tv. Considering its scientifically proven, has shows for relaxation, stimulation and visual exposure to real life events that dogs may encounter, I know I’m ordering this immediately so my two Dobermans will have a new hobby. Now if Facebook comes out with a doggy app ill be really excited !
“We are extremely excited about this strategic partnership with DIRECTV. With its 20 million customers, it is a valuable gateway to reach our target audience. This agreement is a significant step in meeting the growing demand for our product, as it opens the door for more viewers to experience our innovative programming for dogs.” said Gilad Neumann, CEO of DOGTV CHANNEL. “We know dog parents are constantly seeking solutions to ease the loneliness and boredom of their stay-at-home pups, and now they will be able to access DOGTV through DIRECTV.” says Neumann.