Go Global Travel (Facebook pic)
Go Global Travel, an Israeli firm that offers services for the travel industry has been acquired by South Korea’s largest travel-booking company Yanolja Co. The purchase price was not revealed, but Go Global Travel is currently owned by Apax Mid-Market Israel (AMI) which reportedly paid $85 million for its controlling share.
Yanolja was founded in 2005 and offers many services like Online Accommodation, Leisure Booking & Advertisement, Hotel Property Management System, Hotel Franchise, Interior & Remodeling, Hotelier Recruiting & Training, and MRO (Consumables & Supplies)
Yanolja is the only ‘Unicorn’ among travel related companies in South Korea. For the platform business, as a ‘Super App’, Yanolja provides all services related to travel, including accommodation, leisure, transportation, and restaurants. Yanolja Cloud, a subsidiary of Yanolja established to strengthen its SaaS technology leadership around the globe, is one of the global top cloud-based hospitality solution providers offering its solutions to approximately 43,000 clients in 170+ markets in more than 60 different languages. As a B2B2C company, Yanolja and Yanolja Cloud connect the entire value chain of the global travel and hospitality industry, integrating it into a single platform built on advanced technology.
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Founded in 2000, Go Global Travel is a B2B Hotel and Technology provider with over 20,000 client partners. The company says these partners benefit from 1.000.000 hotels and apartments in more than 70.000 locations around the world. To support all their products, they have 18 multilingual offices around the globe offering services worldwide.
Yanolja said its acquisition of Go Global Travel will provide its Yanolja Cloud “unparalleled distribution capabilities, making it a one-of-a-kind company allowing properties of all types, sizes, and budget ranges – and in every corner of the world – to digitize property operations.” The acquisition is anticipated to result in the development of “new, innovative technologies leveraging a broad range of data from across Yanolja Cloud member companies to allow for greater personalization and AI-based automation.”
Ophir Ben-Ezra, Chairman of Go Global Trave, said, “I am so proud of what Go Global Travel and its employees around the world have achieved since its founding over 20 years ago. I look forward to continuing to provide the same high-level of products and service to our client partners while being able to offer new inventory as well as innovative solutions from across Yanolja Cloud, including Booking Engines, Property and Revenue Management Software and more.”
