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Israeli Retailer Global-e Cuts Deals with Kim Kardashian, Justin Bieber and Disney

Kim Kardashian Global-e

Kim Kardashian SKKN website pic

Kim Kardashian is coming to the rescue! Well, she has entered into a deal with Israeli online retailer Global-e, that is. And so have Disney and Justin Bieber.

Global-e announced recently that the firm had added several celebrity brands and other “fast-growing digitally native brands”, such as Justin Bieber’s fashion brand drew house. Drew house is a popular clothing line offered by the musician Justin Bieber and Ryan Good. The name comes from Bieber’s middle name Drew. According to the Drew House website, “drew house is a place where you can be yourself and feel loved, safe, encouraged, and valued.”

Global-e also cut deals with the highly successful training apparel brand NOBULL, as well as SKKN, another brand by Kim Kardashian. Kardashian boasts that SKKN offers an innovative line of “uncompromising skincare” that Kardashian says she developed herself. The company boasts that through a “visionary nine-product ritual, SKKN BY KIM delivers nourishment, renewal, and an indulgent at-home experience.”

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As for Disney, Global-e launched a partnership with Disney,one of the world’s most well-known brands, to support their direct-to-consumer efforts, based on ourmulti-local offering.

And the company also several new markets in the APAC region (Asia Pacific), as a first phase.

Global-e also expanded activity with brands such as adidas and Suunto, which added additional lanes to be operated by the company. It also continued accelerated growth of the US-outbound business, with revenues up 104% year-over-year.

Founded in 2013, Global-e calls itself the world’s leading platform to enable and accelerate global, direct-to-consumer cross-border e-commerce growth. The chosen partner of hundreds of retailers and brands across the United States, Europe and Asia, Global-e makes selling internationally as simple as selling domestically.

With Global-e, retailers and brands can increase international traffic conversion and grow sales by offering customers in over 200 destinations worldwide a seamless localized shopping experience. Our end-to-end e-commerce solutions combine best-in-class localization capabilities, big-data best-practice business intelligence models, streamlined international logistics and vast cross-border experience, enabling online retailers to sell to and from anywhere in the world and seamlessly expand their brand worldwide.



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