People born between 1997 and 2012, known as Generation Z, are just entering the workforce after graduating from university or high school. Many already work full time and have a disposable income that they don’t know what to do with others from the occasional fun buy, subscriptions, games, etc.
The essential word here is games, as many Gen Z’ers are heavily interested in the video game industry, particularly in eSports and other competitive industries. According to Newzoo study, about 80% of all Gen Z and Millennials have some relationship to video games, whether it is the majority of the day spent or some of the day spent.
And who knows where you’ll end up after you’re on Reddit.
This exposure to video games opens the door to other communities, particularly the meme community or simply Reddit. As a result, a huge portion of these people ends themselves on subreddits for various crypto coins, masquerading as memes within themselves or working with large game creators to directly communicate with their consumers. And who knows where you’ll end up after you’re on Reddit.
The trend began slowly when Riot Games, the producer of League of Legends, one of the world’s most popular games, considered launching its own cryptocurrency for in-game payments. That didn’t quite work as planned, but it was enough of a push for Gen Z and Millennials to look into cryptocurrencies deeper.
The Most Important Conversion Contributing Factors
One of the main reasons individuals were so readily converted to the crypto world was the ease of usage, a sense of camaraderie, and the opportunity to earn their own money. In this way, some efforts were far more significant than others. Finance is a few examples. Actually, three spring to mind right away. Dogecoin, Shiba Coin, and Stadium. Each of these projects illustrates a different stage of Gen Z’s interest in crypto and finance. Let’s talk about why.
Apes against Pepes – The Current Situation Stadium.Finance and Their Apes vs. Pepes – The Current Situation
Stadium’s Apes vs. Pepes crypto project
Finance represents how much interest Gen Z and Millennials have in this type of approach to cryptocurrency. It is essentially a blend of the hype and community participation that its predecessors generated but directed to a more valuable experience, “fun.”
Following the meme controversy of Pepe, which made it the face of the internet, and the creation of the “Ape meme” from the entire Gamestop affair, we get an epic clash of mostly tokenized memes.
It works by pitting two communities against each other, encouraging them to support their preferred coin. These tokens then compete on smart contracts, with the token having the most additional underlying assets from the previous battle winning. The winners get rewarded while the losers lick their wounds.
However, based on what I’ve observed, the project appears to be reliable. It prohibited pre-mining and distribution and even burnt the majority of the coins on the day of release.
But wait, I’m getting ahead of myself. The concept is that by integrating memes, a sense of community, and a financial environment, this project will be the continuation of blockchain using younger generations.
The Successor of the SHIBA Token
For many who questioned it, SHIBA was a slap in the face. Nobody could have predicted that a meme coin would develop so quickly and dominate the crypto world for so long. It debuted amid the Gamestop frenzy. It existed before Gamestop, but its prominence grew significantly as a result of its establishment.
The developers were able to immediately get on the “Ape trade” train while it was still hot, attracting enormous numbers of players just by sharing the shared goal of pumping this essentially new version of Dogecoin.
Yes, Dogecoin started the hype train from the start, but it gradually dwindled even after Elon Musk’s official support didn’t cut it for the price. Then came SHIBA, which promised to be the next Dogecoin, so naturally, Gen Z, who didn’t have their own money at the time when it was the perfect time to acquire Dogecoin, pounced on this new joke currency.
SHIBA essentially offered little value or involvement to the table; the major goal was to take the buzz of Dogecoin and give it a new face with the newly discovered ape trading meme from GameStop. And it worked, as many Gen Z’ers put money into it.
Dogecoin – Where It All Began
DOGE was a hilarious prank that depicted the then-popular Shiba Inu meme as a sort of currency that could be bought, held, and sold. However, thanks to the already existing big meme culture with disposable dollars, it quickly gained traction.
Combine this with the support of Elon Musk, Reddit’s favorite superhero, and you’ve got the entire world’s Gen Z and Millennials flocking to DOGE.
And many of them reaped the benefits of this investment. Some achieved 100x, while some that bought in early won’t have to worry about money for a long time.
It started the hype train, but it also left a legacy currently being picked up by almost every new crypto enterprise.