Connect with us

Hi, what are you looking for?

Jewish Business News


Yotpo Raises $200 Million for E-Commerce Platform

It promises to authenticate all user reviews.

Omer Tagrin and Omri Cohen -YOTPO

Israeli ecommerce firm Yotpo has raised another $200 million. This will give the company a valuation of $1.3 billion, Calcalist reports.

Lust last August the Yotpo raised $75 million in a Series E financing round which then gave it a $1 billion valuation. The new funding will mark $376 million in total for the company in financing to date.

Founded in 2011 by Omri Cohen and Tomer Tagrin, Yotpo provides a platform with authentic rather than fake reviews of products by consumers. It also helps retail brands accelerate online revenue growth.

Please help us out :
Will you offer us a hand? Every gift, regardless of size, fuels our future.
Your critical contribution enables us to maintain our independence from shareholders or wealthy owners, allowing us to keep up reporting without bias. It means we can continue to make Jewish Business News available to everyone.
You can support us for as little as $1 via PayPal at
Thank you.

Yotpo has seen 300% increase in customers in 2019 and a 250% increase in annual recurring revenue (ARR) since its $51 million raise in November 2017. The company expects to double its revenue within the next two years.

Yotpo has 500 employees in its offices in Tel Aviv, Yokneam, New York, London, and Sofia. During the early months of Covid-19, Yotpo saw a huge 170% year-on-year jump in new customers and record lows in customer churn.

The company promises to let users leverage its official partnerships with Google and Facebook to boost brand discovery and increase traffic from search and social and add seller ratings to Google Adwords campaigns to increase click-through rates and reduce acquisition costs.

It also offers to display customer content at key conversion points across a client’s web site and to create “beautiful, on-brand displays with customizable review widget options.” Yotpo says that it will encourage product discovery and decrease homepage bounce rate by “building trust at the beginning of your buyer journey.”

Yotpo cofounder and CEO Tomer Tagrin said last summer, “In the Covid era, every business is an eCommerce business. Our vision is to equip businesses of every size, across every industry, with the best possible technology to efficiently achieve maximum growth. To that end we are building a single, fully integrated platform that empowers businesses to create exceptional, customer-first commerce experiences.”



You May Also Like

World News

In the 15th Nov 2015 edition of Israel’s good news, the highlights include:   ·         A new Israeli treatment brings hope to relapsed leukemia...


The Movie The Professional is what made Natalie Portman a Lolita.


After two decades without a rating system in Israel, at the end of 2012 an international tender for hotel rating was published.  Invited to place bids...

VC, Investments

You may not become a millionaire, but there is a lot to learn from George Soros.

Copyright © 2021 Jewish Business News