Connect with us

Hi, what are you looking for?

Jewish Business News

World News

Nurofen owner Reckitt Benckiser ordered to stop selling ‘misleading’ painkillers

Consumers were being tricked into thinking four products were designed to treat a specific type of pain

nurofen-australia-painkiller

 

An Australian court has ordered Nurofen’s UK owner to stop selling several versions of the popular painkiller that were identical to its standard ibuprofen pills, but nearly twice as expensive.

The Federal Court ruled that British consumer goods company Reckitt Benckiser deceived Australians by selling Nurofen painkillers that were marketed to relieve specific ailments, such as back pain, but all of the products contained an identical amount of the same active ingredient, ibuprofen lysine.

Read the full story at The Independent, by Jason Reed

Newsletter



Advertisement

You May Also Like

World News

In the 15th Nov 2015 edition of Israel’s good news, the highlights include:   ·         A new Israeli treatment brings hope to relapsed leukemia...

Entertainment

The Movie The Professional is what made Natalie Portman a Lolita.

Travel

After two decades without a rating system in Israel, at the end of 2012 an international tender for hotel rating was published.  Invited to place bids...

VC, Investments

You may not become a millionaire, but there is a lot to learn from George Soros.

Advertisement