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The Apple Watch is already crushing the competition, according to new IDC study

Apple Watch went on sale less than six months ago, and it’s already the second most popular wearable device on the market.

File of Apple CEO Tim Cook speaking during an Apple event announcing the Apple Watch at the Flint Center in Cupertino


The Apple Watch launched less than six months ago, and it’s already the second most popular wearable device on the market.

A new study from the International Data Corporation (IDC) estimates that Apple 3.6 million Apple Watches in the second quarter of 2015.

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More smartwatch than Xiaomi, Garmin, Samsung, and right behind Fitbit, which have shipped 4.4 million units since 2013.

This is particularly significant because Apple hasn’t spoken publicly about how many Apple Watch units it has sold since it  officially went on sale.

The IDC also notes that two out of every three “smart” wearables shipped in the second quarter of 2015 was an Apple Watch. A “smart” wearable is a smartwatch or fitness tracker that’s capable of running third-party applications, like the Pebble Time, Samsung Gear S, and Apple Watch.

The IDC’s report also comes after Best Buy said earlier this week that demand for the Apple Watch has been “so high” that it’s going to start selling the watch in all of its stores by the end of September. Apple has also said in the past that the Apple Watch sold better in its first nine weeks on the market than both the original iPhone and iPad did.




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