The amount of traffic that Google sends to Wikipedia has declined by more than 250 million visits per month, according to SimilarWeb, the traffic measurement company.
Roy Hinkis, SW’s head of SEO, says the downgrade is a genuine mystery:
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What I saw shocked me. Wikipedia lost an insane amount of traffic in the past 3 months. And by insane I mean that the free encyclopedia site lost more than 250 million desktop visits in just 3 months!
Here are the most recent numbers, in visits, per SimilarWeb:
- May: 2.7 billion
- July: 2.4 billion
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MSN by Jim Edwards