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Sainsbury’s to overhaul stores design to boost sales

British supermarket chain Sainsbury’s is modernizing six of its stores in a new format to counter falling sales.

Image: UK PM David Cameron meets Sainsbury's Digital & Technology team. Photo: courtesy of J Sainsbury plc. Sainsbury's Sainsbury’s to overhaul stores design to boost sales

British supermarket chain Sainsbury’s is modernizing six of its stores in a new format to counter falling sales.

The retailer will equip its stores with self-scan technology that will allow shoppers to pay for their purchases via mobile devices.

In addition to opening Argos concessions in ten stores, the retailer will also introduce in-store services such as foreign exchange points at its stores and move certain products such as fresh food to the front of the stores.

Earlier in March this year, Sainsbury’s announced creation of 480 specialist jobs in London and Coventry to bolster its in-house digital and technology capabilities.

The move comes as customers are looking for more convenient and intuitive ways to shop using new technology.

Sainsbury’s CEO Mike Coupe previously said: “The shape of our business is changing and digital and technology is a core part of our future growth.

“Ultimately these changes are good news for customers – the Technology Hub in Coventry will keep our systems running smoothly and experts in our Digital Lab in London will be developing new ways of digital shopping to give customers the best access to our products, services and offers.”

The retailer is also upgrading its own infrastructure and core business systems by building better platforms for online shopping and supply chains.

Sainsbury’s is currently working to save £500m in costs over three years. These savings will be invested in areas such as digital and technology to make its stores more consumer-friendly.

This article was first published in RBR, Hypermarkets and Supermarkets Retail Business Review

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