Published On: Mon, Apr 6th, 2015

Seth Rudin’s AsterRide Helps Cab Companies Fight Off Uber, Lyft, Sidecar, Stressing Passenger Safety

Users can download AsterRide on both iOS and Android.


On Monday, AsterRIDE announced that it is coming to the Seattle area in April with the stated purpose of offering ride-hailing apps strictly to established taxi, limousine and luxury car companies, GeekWire reported.

AsterRIDE CEO Seth Rudin said in s atatement: “Passenger safety has become a controversial topic for ride-sharing companies throughout the nation and the Puget Sound area. We wanted to make it safer for passengers, especially women, children and single riders. Our goal is to instill confidence in our service and give a peace of mind.”

As his website puts it: “All asterRIDE chauffeurs and taxi drivers are vetted and insured so you can ride in confidence. You also get to choose your ride and earn medals for riding. Medals are money at asterRIDE. The more you ride, the more your account grows in real dollars.”

“Recall the nostalgia of the Checker Cab when it was all about getting from point A to B?” the AsterRIDE asks new users. “How about that limo ride to your special event? There were no frills or no pretentiousness, just the characteristic ride we’re all have come to admire. Our Mission: To conveniently revive the American ride.”

With all those Uber apps out there changing the world of taxi transportation, AsterRIDE revives the romantic notion of old fashioned cab riding, “and adds true one-click convenience with our patent pending technology. Once you have the app, one click gets you the quickest ride. It’s that simple, ” the AsterRIDE website explains.

As of late March, AsterRIDE has been available in Scottsdale and Phoenix, Arizona, and in Orlando, Florida, and should be arriving soon in Los Angeles, Chicago, Washington D.C., New York City, Miami, Atlanta, and San Francisco.

Users can download AsterRide on both iOS and Android.

“You’re getting a professional service, you’re getting a driver that is background-checked, ” Ash Khaleghi, who runs AsterRide in Phoenix, told KTAR news.

Rudin’s app acts as a kind of central dispatch, according to KPLU’s Ashley Gross.

“Most companies agree with me that no one company can service all of one city, not even one of the ride-share themselves, ” says Rudin.

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