Connect with us

Hi, what are you looking for?

Jewish Business News


Mobile Ads Account for 98% of Facebook’s Revenue Growth

Facebook Mobile Ads

Facebook’s strong mobile advertising business helped the social network to report positive results for the fourth quarter of 2014. Revenue was up 49% to $3.85 billion, as the company’s profit grew by 34% to $701 million. For the full year, Facebook reported a net profit of $2.94 billion on $12.47 billion in revenue.

When Facebook started selling mobile ads in 2012, not even the keenest optimists could have predicted how big a success they would be for the company. In each of the past seven quarters, mobile ads accounted for more then 90% of Facebook’s revenue growth. In the past three months, mobile advertising sales amounted to almost $2.5 billion. Having doubled since the previous year’s holiday quarter, mobile ad revenue now accounts for more than two thirds of Facebook’s advertising revenue and 64% of total revenue.

Please help us out :
Will you offer us a hand? Every gift, regardless of size, fuels our future.
Your critical contribution enables us to maintain our independence from shareholders or wealthy owners, allowing us to keep up reporting without bias. It means we can continue to make Jewish Business News available to everyone.
You can support us for as little as $1 via PayPal at
Thank you.

Considering the fact that Facebook has 745 million mobile users on an average day, it is no surprise that its mobile advertising efforts are successful. The pace at which mobile ads have become the most important source of revenue for the company is astonishing though.


This chart shows Facebook’s revenue growth since the first quarter of 2012

Infographic: Mobile Ads Account for 98% of Facebook's Revenue Growth | Statista

You will find more statistics at Statista



You May Also Like

World News

In the 15th Nov 2015 edition of Israel’s good news, the highlights include:   ·         A new Israeli treatment brings hope to relapsed leukemia...


The Movie The Professional is what made Natalie Portman a Lolita.


After two decades without a rating system in Israel, at the end of 2012 an international tender for hotel rating was published.  Invited to place bids...

VC, Investments

You may not become a millionaire, but there is a lot to learn from George Soros.