Published On: Tue, Jan 27th, 2015

Asana Releases New Android App for Work Collaborations

Justin Rosenstein

Justin Rosenstein’s startup Asana, which helps people to better collaborate in the workplace, has released a new app for Android devices. The company boasts will make it easier for people who work in a team to communicate with one another. Team members will be able to better filter out unnecessary texts and emails.

Rosenstein, 31, grew up in the San Francisco Bay area. Like so many other entrepreneurs, he dropped out of school after starting a graduate program in computer science at Stanford.

Asana’s new app replaces one which was available for the last two years, but had a lot of complaints about it. To make the new app more user friendly for Android users the company incorporated Google’s new Material Design language into it. Asana promises that the new version is simpler to use in that people can jot down their ideas at any time when one might happen to pop up in their heads.

The company boasts that it was founded to help people move beyond email and to “take the next step in Human productivity. Asana says that it has re-imagined how teamwork gets done through fast and flexible web and mobile applications. Its website states that, “The friction of communicating the right amount of information, to the right people, at the right time, in the right place, gets in the way of teamwork. This friction lowers our collective productivity. We built Asana to improve the productivity of teams and increase the potential output of every team’s effort.”

In a blogpost the company said that “The app is beautiful, intuitive, and fast. You can move your work forward, keep in touch with your team, and get the information you need, right from your Android device.”

Rosenstein said at its unveiling, “People come up to me and ask why I would stop working at these sexy companies, like Facebook and Google, to work on boring enterprise apps. And I have to point out to them that most of the time people spend interacting with software is actually at work.”

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