Kendall Jenner has been named the new face of Estée Lauder. And no she did not need to pose nude like her more famous older half-sister Kim Kardashian recently did.
The new campaign features pictures of Jenner on a motorcycle wearing a biker jacket by Étoile Isabel Marant.
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The Estee Lauder website boasts, “Fashion muse, it girl, Instagram sensation, cover star and now our new model! To celebrate, we’ve asked Kendall to share her Estée Lauder favorites.”
Jenner’s “Faves” include Pure Color nail lacquer, Pure Color Envy sculpting lipstick and Bronze Goddess powder bronzer.
The 19 year old model and daughter of Olympic champion Bruce Jenner earned Estée Lauder an additional 50, 000 Instagram followers after her debut giving the company a total of 308, 000.
“I am super excited to announce that I am the new face of @esteelauder!! check out http://www.esteelauder.com/kendall to see more…’ she wrote on Instagram. “I still can’t believe it myself!”
Jenner said, “I think I’m more honored – to be a part of something with such amazing names involved. It’s something that I didn’t really expect to happen so quickly, it’s so crazy, ‘ she says of joining forces with such a huge company that has long been a staple in the beauty world. I just want to be the best me I can be, so having the power that social media has, I think that just seeing how many people care about you, and seeing how many people want to watch what you’re doing, it just really makes you want to do the best you can do, ‘ she gushes. ‘I just feel so incredibly blessed.”