New York entrepreneur Nathan Hecht is looking to raise $5 million for his new app called DSTRUX which destructs texts to protect privacy. The Queens native hopes to use the funds to expand his startup’s services into videos and to move into larger offices.
The company is currently based in Mineola, NY on Long Island and also has an office in Tel Aviv.
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DSTRUX boasts that it enables users to control what they share on the web by letting them set self-destruct timers on anything that they post. If a share is forwarded the user can track everyone who receives it, and designate which of these recipients may view it. Recipients are unable to save the shared item or screen capture it and users can destroy the file at any time.
“You now have total control of your digital belongings on the web!” the company declares. Additionally, with DSTRUX you leave “zero digital footprint. Everything is encrypted, then shredded and erased when it self-destructs.”
Hecht has said that, “DSTRUX was created for the millions of everyday people and companies who lose control of their images, sensitive documents, files and intellectual property.”
“We have been programmed to accept a complete loss of control online and the consequences that follow. When files leave a computer for another, there is no telling where they will wind up or how they may be altered. The idea that society has become complacent is mind-boggling and disturbing. Too often sensitive documents and pictures come back to haunt people and companies for simple errors. We want DSTRUX to be a platform that impacts society in both the virtual and real worlds, and I am truly proud of what we’ve accomplished.”
This past August DSTRUX added features that allow users to scroll over a specific picture or content exposing a select circular portion of an image; all while never revealing the entire image at one time. Similar to the imaging feature, DSTRUX also offers a scrolling alternative for word documents, which permits users to view only a rectangular portion of a file’s content while reading through it.