Connect with us

Hi, what are you looking for?

Jewish Business News


At $148 Sara Blakely’s Spanx Has your Butt Covered in Jeans


We’ve all seen the visible underwear look that was at one time associated with plumbers, but became all the rage, thanks (or not thanks) to the likes of Justin Bieber. Now Spanx takes the trend all the way out as the underwear company moves into jeans that slim, lift and do about anything you want but  remove and wash themselves.

The Signature is priced at $148 and has a control-top midsection with a slimming waistband and zip-up sides. Without going to the gym, the wearer, according to founder Sara Blakely will find the jeans will tame the tummy, trim the thighs and lift the rear.

Please help us out :
Will you offer us a hand? Every gift, regardless of size, fuels our future.
Your critical contribution enables us to maintain our independence from shareholders or wealthy owners, allowing us to keep up reporting without bias. It means we can continue to make Jewish Business News available to everyone.
You can support us for as little as $1 via PayPal at
Thank you.

Blakely took all the problems associated with jeans into account and came up with a solution for muffin tops and thigh bunching. The Spanx jeans have a triple thread technology that incorporates two stretch threads for every regular thread. The one red rivet at the back lets everyone know that these are Spanx jeans.

Spanx jeans are available online and will appear at Bloomingdales and Dillards on August 25. Sarah Blakely also plans to open a specialty store in Santa Monica. Before she got into Spanx, Blakely was a stand-up comedienne but insists she “wasn’t that funny.” However, her tagline for  Spanx; “We’ve got your butt covered, ” is frank and appealing.



You May Also Like

World News

In the 15th Nov 2015 edition of Israel’s good news, the highlights include:   ·         A new Israeli treatment brings hope to relapsed leukemia...


The Movie The Professional is what made Natalie Portman a Lolita.


After two decades without a rating system in Israel, at the end of 2012 an international tender for hotel rating was published.  Invited to place bids...

VC, Investments

You may not become a millionaire, but there is a lot to learn from George Soros.