Feltheimer, CEO of Lionsgate has entered a long term agreement with RocketJump Studios to develop content for both TV and the Cinema.
Jon Feltheimer, CEO of US based film studio Lionsgate Entertainment Corporation has announced the signing of a long-term working partnership with Rocket Jump Studios, recognized as being one of the fastest rising and most influential producers of YouTube orientated content.
Owned by online entrepreneur Freddie Wong, RocketJump Studios enjoyed a long-term affiliation with Google owned YouTube, and in turn with MCN Collective Digital Studios, who themselves are a subsidiary of management and production company The Collective, based in Los Angeles.
Under the terms of the partnership agreement, Santa Monica-based Lionsgate will provide RocketJump with the benefit of the extensive experience and marketing contacts in film production, while RocketJump in reciprocation will allow Lionsgate unlimited access to their in-house talent and devoted fan base as well as their stockpile of existing digital content.
In addition, under the terms of the partnership agreement , Lionsgate will have the first option to participate in any future RocketJump projects suitable which Feltheimer his colleagues feel could be suitable for transfer from digital to traditional platforms.
RocketJump, best known as producers of “Video Game High School, ” which has proved to be a highly successful online production was founded four years ago by Wong, Matt Arnold and Dez Dolly. Currently the company boasts around seven million active YouTube subscribers.
Lionsgate Entertainment have themselves established a positive reputation as being one of the leading innovators in the world of digital content, with a portfolio containing The Hunger Games, Twilight and Divergent franchises as well as operate 34 television series which are featured on 22 different networks. Lionsgate also controls a film and TV library containing 15, 000 titles.
Commenting on the new partnership agreement Jon Feltheimer stated that the signing marks a unification between two entrepreneurial companies with similar
“Freddie Wong is one of digital media’s most prolific and visionary creators, and RocketJump is a bold and innovative platform that extends storytelling abilities in exciting new directions.” Feltheimer completed his statement by saying.
Thanks to the recently signed RocketJump content sharing agreement, a Lionsgate Entertainment’s digital portfolio, which currently includes a stake in the BeFit branded fitness channel, a regular feature on YouTube as well as the Defy Media online platform.
News of the partnership agreement hardly set the stock market alight in New York with shares in Lionsgate rise by just one percent or eighteen cents at the close of trading.
Jon Feltheimer graduated with a BA in economics with honors from Washington University in St. Louis.
Feltheimer began his professional career with Sony Pictures Entertainment in 1991, remaining with a group in a number of positions until 1999, including serving as founder and President of TriStar Television from 1991 to 1993, President of Columbia TriStar Television during the years 1993 to 1995 and President of Columbia TriStar Television Group from 1995 to 1999, and finally Executive Vice President of Sony Pictures Entertainment from 1997 to 1999, before leaving to join the Lionsgate entertainment Corporation in 2000.