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Israel’s Almost Unicorn Guesty Raises Hundreds of Millions for the $280 Billion Hospitality Market

Guesty

Guesty Team (company pic)

Guesty, an Israeli startup that offers a property management platform for the short-term rental and hospitality industry, raised $130 million in Series F funding round, led by global investment firm KKR. The firm expects to continue to expand into the $277 billion short-term rentals market. So, Israel Startup Nation is still in the game even after six months of war in Gaza and threats of international boycotts.

Tech Crunch reported that Guesty, which currently operates in more than 80 countries, now has a $900 million valuation. So, it’s not a unicorn, but still pretty close. Reports also indicate that the company has an annual recurring revenue of more than $100 million.

This raise came just 18 months after Guesty acquired two non-Israeli companies: Spanish vacation rental software company Kigo, and Australian property management software company HiRUM.

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Co-founded in 2013 by twin brothers Amiad and Koby Soto, Guesty offers the first property management platform for the short-term, vacation rental and hospitality industry. Serving everyone from hosts to hotel brands, customers utilize Guesty’s platform and solutions to centralize their reservations, guest communication, operational tasks, cleaning management and more across all the major booking OTA channels, including Airbnb, Vrbo, Booking.com, Tripadvisor, Expedia, Agoda, direct booking websites and more.

Guesty boasts that it’s platform is the most comprehensive and easy-to-use on the market, providing property managers and hosts with the tools necessary to manage the entire rental journey.

Customers use Guesty to centralize their reservations across all major booking channels, including Airbnb, Vrbo, Expedia and Booking.com. The platform automates and expedites guest communications, reviews, cleaning and other operational tasks, while also facilitating direct bookings, resource and revenue management, smooth payment systems, accounting and damage protection.

“Guesty has enjoyed astonishing five-fold growth during the last three years,” said Guesty CEO Amiad Soto. “We’re delighted that this has been recognized by top-tier investors KKR and Inovia, and we’re excited to have them onboard alongside our other investors as we enter our next growth period. The surge in those seeking short-term rentals continues and our platform remains at the vanguard of the industry. As we embark on creating the industry’s first intelligent property management platform, we’ll continue to develop its functionality and AI capabilities to deliver first-to-market features and best-in-class support for our customers.”

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