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OpenWeb Unicorn Hits $1.5 Billion Valuation

OpenWeb

OpenWeb co-founders Nadav Shoval and Roee Goldberg with ADYOULIKE co-founders Julien Verdier, Yohan Elmaalem, Francis Turner, and Dale Lovell (company pic)

OpenWeb, an Israeli startup that develops an audience relationship platform, is a unicorn now hitting a $1.5 billion valuation. The company raised $170M in a Series F funding round led by Georgian, bringing our company’s total valuation to $1.5 billion.

OpenWeb said that this new financing will support the company’s continued expansion as it grows from more than 100 million active monthly users and pursues new publishers, more advertisers, innovative partnerships, and industry-leading applications.

The new comes as OpenWeb has been on a buying spree lately. In January the company acquired Hive Media Group, a U.S. digital publisher and engagement platform, for $60 million. And in April OpenWeb acquired ADYOULIKE a Franco-British global native advertising company headquartered in France which offers a global advertising platform for $100 million in cash and stock.

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Founded in 2012 by CEO Nadav Shoval and originally called Spot.IM, COO Roee Goldberg and Ishay Green, OpenWeb helps publishers gain independence from traditional social media by “fueling millions of high-quality conversations” across thousands of communities with more than one hundred million monthly users. OpenWeb boasts that its platform offers engagement and conversion funnels that turn casual readers into a community of loyal, active, registered users.

“This investment represents an incredible show of confidence in the mission we have set for ourselves: To combat toxicity and create healthier, open spaces for conversations that move society forward,” said Nadav Shoval, co-founder and CEO of OpenWeb. “There is a paradigm shift happening right now in the media, and we have the opportunity to drive major changes in how people communicate with one another in virtual spaces, as well as how publishers and advertisers form and maintain lasting relationships with their audiences. OpenWeb is delivering the building blocks for the future of online networks.”

OpenWeb’s B2B2C platform is designed to power end-to-end user experiences with user activation and management, first-party data aggregation and management, AI moderation, and social experiences. The company’s proprietary technology is used by the world’s top publishers, including The New York Times, Hearst, Yahoo!, Penske Media Corporation, and News Corp., to gain independence from traditional social media and cultivate trust, community, and quality conversations. The platform incentivizes civil engagement and the creation of high-quality content while leveraging and monetizing first-party data through scalable, brand-safe advertising.

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