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StartUps

Israeli Startup WSC Sports Raises $100 Million

WSC Sports

WSC Sports Team (PR pic)

WSC Sports, an Israeli startup that develops tech for AI-driven sports highlights, has closed a $100M Series D round, led by ION Crossover Partners (ICP). The company plans to use the new funding to support its aggressive growth plans for 2022 and beyond, continuing its expansion into new geographies, sports, and platforms such as OTT, NFTs, sports betting and more. In addition, the company is set to recruit more than 150 new employees this year, both in Israel and at its regional offices in New York, Sydney, and London.

Founded in 2011, WSC Sports provides a workflow automation solution for sports media-rights owners, from ingestion of live content to distribution of automatically created short-form videos – which the company boasts is “Tailor-Made, customized and personalized for every need.”

WSC Sports’ proprietary AI technology platform automates the creation and distribution of highlights for over 200 leagues and broadcast partners across the globe, including the NBA, NHL, ESPN, YouTube TV, Bundesliga, FIBA, Tencent and Bleacher Report.

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Utilizing advanced AI and Machine Learning technologies, WSC Sports’ platform analyzes live sports broadcasts, identifies each and every event that occurs in a game, and in real-time creates and publishes customized short-form videos. This enables sports media rights owners to maximize the use of their content, creating new revenue streams and a personalized fan experience on every platform for every type of fan.

“We’re delighted to secure this significant round of funding and couldn’t have asked for better new partners than ICP to join our professional team of investors” said Daniel Shichman, CEO and Co-founder, WSC Sports. “ICP will contribute from their vast experience working with growth stage technology companies as we continue our global expansion. Sports media rights owners are embracing new ways to connect with their fans and generate new revenue streams. With new consumption habits moving at a rapid pace, short-form video has become a key component in user acquisition, retention, and monetization and our new products that were launched during 2021 for broadcasters, OTT providers and sports betting operators demonstrate the scale and variety of use-cases our platform supports.”

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