B2B Marketing in 2014: Content + Technology

–   2014 will be a BIG year for Digital Marketing. AdAge’s annual survey of top B2B marketers found that 80% have boosted their digital marketing budgets, the highest proportion ever. A new wave More...

Larry Ellison’s Oracle Bids To Buy Responsys For $1.5 Billion Responsys Directors Unanimously Approve

– – Giant California based software giant Oracle, led by Larry Ellison, announced on Friday it had entered into an agreement to acquire enterprise cloud-based marketing software company Responsys. New More...