Tag archive for ‘digital marketing’
Eli Horn On Wednesday, December 24th, 2014

Billionaire Larry Ellison’s Oracle to Purchase Analytics Provider Datalogix

Forget Hawaiian Islands, ski houses in Aspen and geeked out yachts, this year Oracle CTO Larry Ellison is buying himself a data-tracking firm for Christmas, web magazine CMSWire said on December 22. This More...

Gil Tanenbaum On Friday, December 12th, 2014

YouAppi Launches New App OneRun

–   Israeli startup YouAppi, which describes itself as a pioneer in data-driven mobile customer acquisition, announced that it is launching OneRun to aid marketers in customer acquisitions. YpuAppi More...

Gil Tanenbaum On Thursday, October 23rd, 2014

App Follow-Up App YouAppi Raises $3 Million

YouAppi, an Israeli company that offers mobile application analytics, has raised $3 million in a Series A funding round. It will use the new infusion of cash to expand the analytics feature that it offers More...

Gil Tanenbaum On Wednesday, October 8th, 2014

Kenshoo Talks IPO, Expects $750 Million Valuation

Kenshoo, an Israeli firm that develops predictive marketing software, is planning an IPO which the firm expects will give it a valuation of $750 million. The company’s Chief Executive Officer Yoav Izhar-Prato More...

Gil Tanenbaum On Tuesday, September 30th, 2014

Kenshoo and Atlas Team Up to Help Advertisers Make Better Use of Facebook

Kenshoo, an Israeli firm that develops predictive marketing software, has announced a new partnership with Atlas, a Facebook company, to provide digital marketers “the most accurate” reporting and More...

Gil Tanenbaum On Tuesday, September 23rd, 2014

Israel’s Kenshoo Gets Top Ranking

Israel’s Kenshoo, a developer of predictive marketing software, has been ranked as the top search engine marketing and social media marketing solution provider in Internet Retailer’s “2015 Leading More...

Vered Weiss On Sunday, September 7th, 2014

William Shatner Is Priceline’s Negotiator in Canada

Montreal-born and raised William Shatner of Star Trek fame has been the spokesman for Priceline for over a decade. Now he will appeal to his fellow-Canadians in a marketing campaign to focus on bargain-hunting More...

Levi Shapiro On Friday, January 17th, 2014

B is for BUBBLE: Venture Capital in 2013

– – Last year, the VC industry partied like its 1999.  New data from research firm Pitchbook makes it official: valuations are at an all-time high. – Pitchbook Valuation 2013 – Some More...

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