Gable co-founders (company pic)
Gable, an Israeli startup that offers office space and flexible workspace management solutions, kicked off the month of March on a positive note for Israel Startup Nation by completing a $16 million financing round co-led by SemperVirens and Foundation Capital, with participation from Tishman Speyer Ventures, Ulu Ventures and January Ventures. While we ordinarily think about cybersecurity or medtech when it comes to Israeli startups, sometimes a small one sneaks in with an overlooked service needed by just about every firm – dealing with the ever changing nature of office space and how – and where – employees work and interact with one another.
Gable explains that flexible workspaces have never been more popular, between location-agnostic hiring, remote and hybrid work, and employers with teams distributed across the U.S. and the world. But, asks the company, how exactly do companies use flexible spaces, how much do they spend on them, and what does adopting them look like? Gable says that its services answer these questions.
Founded in 2020 by CEO Liza Mash Levin and CTO Omri Haviv who both previously worked at Microsoft, Gable boasts that its tech enables employees to search and book from thousands of available workspaces within a predetermined budget.
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For example, clients can make advance and recurring reservations, book a single seat, multiple seats and meeting spaces on a recurring basis to “ensure they have what they need, when they need it.”
“Remote work is no longer a perk, it’s essential. But it doesn’t have to be an administrative nightmare.”
Clients can also tailor their programs to “work best” for their companies. Gable says that admins can see usage trends – e.g., top users, departments, and popular workspaces (including who worked where, and when) – for better capacity planning and management. Also, new location options can automatically be added for new employees with HRIS integration and admins receive ongoing feedback to support continuous improvement.
Using data from Gable’s enterprise clients, the company said that it was able to track between January and August 2022, Gable identified cities where employees use flex spaces the most, the average adoption rate among employees, and how companies spend money on them. Gable said they supplemented their data with the latest figures from sources such as CBRD, HBR, Commercial Edge, and PwC to paint a picture of how companies use flex spaces today and what their plans are for the future.
“Most employees want flexibility, but they also want the ability to meet with coworkers and connect. Meanwhile, companies find it hard to provide workspaces across locations, stay on top of budgets, and have insight into how the spaces are being utilized,” said Levin. “That’s where Gable comes in.”
