Revuze (Facebook)
Revuze, an Israeli startup that offers real-time consumer insights, raised $12 million growth investment led by PSG. Revuze has now raised a total of $24 million to date.
Basically, Revuze offers a new kind of market research service, one that uses the latest tech. Just the term market research alone makes people yawn. Most businesses, especially small businesses, do not have the time, the money or the inclination to deal with it. And it also takes time for a market research firm to put together the appropriate data that meets a specific client’s needs.
Now, imagine if you are a small businessman – or even a big one – and someone comes along who can help you get market research data tailored to your needs.
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Founded in 2013 by CEO Boaz Grinvald and COO Ido Ramati, Revuze is the first company to build a data warehouse of ready market research answers, helping brands cope with the fast-changing landscape of their categories via multiple product lines that serve any role and need in any size brand.
Revuze provides some of the biggest brands in the world with access to valuable consumer insights powered by AI-based natural language processing technology.
Revuze’s automated AI-powered technology analyzes free-text feedback without the need for user training, predefinitions of topics, training sets, or keywords. Hence, it provides the most comprehensive, objective, and accurate view of a product on over 60 features and service-related topics. Revuze provides insights on products from more than 200 different industries
“The world moves at a speed that has outpaced traditional market research tools, and Revuze was founded to help brands respond to changing landscapes in real time in order to allow them to win in the digital era. We have made the process of data gathering, analysis and research programmatic, arming companies with actionable, value-generating insights,” said Boaz Grinvald, CEO of Revuze. “We are proud to partner with PSG, Karyn and Tod as we look to scale our platform to serve more brands around the globe.”
