Landa, an Israeli startup that offers a platform for investing in real estate, raised $25 million in a Series A funding round, led by NFX, 83North, and Viola Ventures. The company has now raised a total of $33 in investments million to date, in addition to raising $62 million in debt financing. Using tech from Benny Landa’s Landa Digital Printing, Landa enables individuals to access the real estate market for as little as $5.
Founded by CEO Yishai Cohen and Amit Assaraf, Landa boasts that it has developed a unique digital technology called Nanography. It calls this a new category of printing for the commercial, packaging and publishing markets. Nanography bridges the critical profitability gap between offset and digital printing, and enables printers to cost-effectively produce short-to-medium run lengths for the first time, says the company.
Landa says that there are 22,000 investors using the app and that it manages over 400 units to choose from across seven markets. The company declares that it empowers individuals to benefit from a long-term investment while also enjoying a dividend income from their properties.
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“There is a huge appetite to access this market among the many people who can’t participate in traditional real estate investing,” said CEO Yishai Cohen. “Landa makes it easy to invest in individual properties and fully manage your portfolio from a smartphone.”
Nanography was invented by Benny Landa, father of digital printing and inventor of the first digital press in 1993. About a decade ago, in the course of researching nanotechnology for energy use, Benny discovered that nanopigments had unique qualities and could produce unprecedented results in printing. Landa Digital Printing was established to commercialize his technological breakthrough and to ignite a second digital revolution in print.
Landa Digital Printing is a member of the Landa group. It was spun off from Landa Labs. The company has developed a unique digital technology called Nanography for the commercial, packaging and publishing markets. LDP boasts that Nanography bridges the “critical profitability gap between offset and digital printing by enabling printers to cost-effectively produce short-to-medium run lengths.”
Born in Poland in 1946 to Holocaust survivors, Benny Landa boasts that he changed the course of the printing industry at IPEX in 1993, when he unveiled the E-Print 1000, the world’s first digital color printing press. He came to be known as the father of digital printing.