Connect with us

Hi, what are you looking for?

Jewish Business News

Articles & Blogs

Best B2B eCommerce Platforms in the UK

by Contributing Author

Life is becoming increasingly digital, with rapid technological advances changing how we conduct business. Statistics published by software giant Salesforce reveal that 48% of B2B businesses already sell products online. That figure will likely reach a staggering 88% within the next three years.

Unfortunately, B2B businesses have trailed behind B2C in shifting from traditional to online trading. However, they must catch up fast, as B2B customers now demand an excellent online experience like B2C customers already enjoy. In fact, studies show that most customers are actually willing to pay a little extra to get that.

Please help us out :
Will you offer us a hand? Every gift, regardless of size, fuels our future.
Your critical contribution enables us to maintain our independence from shareholders or wealthy owners, allowing us to keep up reporting without bias. It means we can continue to make Jewish Business News available to everyone.
You can support us for as little as $1 via PayPal at office@jewishbusinessnews.com.
Thank you.

The changing expectations and different buying behaviours have significant implications for your business. Savvy companies are already future-proofing their businesses by transitioning online, thereby ensuring they grab their share of an expanding online market. Most have achieved this by investing in a proprietary B2B eCommerce platform to help them.

Selecting such a platform can be very daunting. This is particularly so with businesses that have operated successfully for years using traditional approaches. Unfortunately, the choice of platforms available can seem bewildering, with each offering a plethora of different features. To make finding a suitable one simpler, below are seven of the top B2B eCommerce platforms currently available in the UK.

1.      OroCommerce

OroCommerce is a relative newcomer to the UK market, although it has provided eCommerce solutions for medium to large enterprises elsewhere since 2012.

The OroCommerce platform is open source, meaning it is continually evolving thanks to input from a global network of customers, developers and other partners. As a result, it is always up-to-date and aligned with current market trends and demands.

OroCommerce uses Symfony, a powerful and well-supported PHP framework. Moreover, the platform is developer-friendly, making it possible to tailor it to the needs of individual businesses easily.

The OroCommerce platform has an impressive list of features that includes multiple pricing lists, user and inventory management tools, flexible workflows, and much more. Furthermore, it is possible to integrate the platform with a range of third-party apps and the OroCRM multi-channel customer relationship management tool.

2.      BigCommerce

BigCommerce is a popular B2B eCommerce solution that has made a niche for itself in low-complexity eCommerce models. It offers a range of built-in themes that allow fast, easy online store creation. However, the downside of those themes is that they can limit the customisation possibilities.

BigCommerce offers a range of pricing plans, each with varying features. Therefore, it is possible to start with the cheapest option and upgrade to the more comprehensive plans that add extra tools such as Google customer reviews, product filters, and price lists as the business grows.

3.      Magento

Magento is a well-respected eCommerce solution used extensively by businesses of every size. The platform initially started life as a B2C solution. However, in recent years, a range of extensions and add-ons have been developed that allow it to be used in B2B applications as well.

Those add-ons and extensions make Magento highly customisable, versatile, and scalable to match business growth. However, the downside is that costs can mount up quickly and significantly depending on the selected options, which could be a problem for fledgling businesses working to a limited budget.

4.      nopCommerce

nopCommerce is an attractive free option for small businesses wanting to take the plunge into the world of B2B eCommerce but have no budget to invest. It is secure and has unlimited customisation possibilities, making it ideal for virtually any application.

Key features of the nopCommerce platform include fast set-up, multi-store and multi-vendors capability, support for multiple currencies and languages, plus adaptive storefronts are also possible. What’s more, further configuration options are possible thanks to a library of available extensions and themes.

For businesses that are still uncomfortable with digital technology, help is available from the developer with set-up and customisation. A quotation for that can be requested directly from nopCommerce.

5.      Shopify Plus

Shopify Plus is a popular platform that currently drives more than a million online eCommerce stores. It is a spin-off from the Shopify eCommerce platform that has been around since 2006 and powers 3.76 million websites globally. It is primarily aimed towards enterprise-level organisations looking for something more than the standard Shopify platform offers.

Shopify Plus is a flexible and highly customisable solution that allows sellers operating internationally to offer a localised experience to their customers. The platform includes web hosting with unlimited bandwidth, making it a turnkey solution. At the same time, an impressive feature list makes it perfect for any type of eCommerce business. Furthermore, it integrates with the extensive range of Shopify apps and partners.

While Shopify Plus is a highly customisable, feature-rich, and scalable platform, it is best suited to B2C rather than B2B eCommerce models.

6.      Salesforce CloudCraze

Salesforce B2B Commerce Cloud – also commonly referred to simply as CloudCraze – is a solution that offers B2B buyers a seamless, self-service online shopping experience with all the functionality they need.

The platform combines a suite of eCommerce and CRM tools designed to help businesses that regularly handle large, more complex transactions. Those businesses will be able to leverage cross-channel marketing approaches like those used in B2C. Additionally, customers will enjoy an enhanced user experience which will help generate quality leads and nurture strong business relationships with existing and future clients.

Advertisement. Scroll to continue reading.

7.      Microsoft Dynamics 365 Commerce

Microsoft Dynamics 365 Commerce is an eCommerce platform that enjoys the backing of the software giant, Microsoft. It is an omnichannel solution for businesses looking to establish a robust online presence.

The platform enables businesses to connect physical and web stores easily. Tracking customer behaviours is also possible, allowing companies to react to customer needs, for example, by providing personalised experiences. Furthermore, the platform is cloud-based and can integrate frontend operations such as online stores and customer loyalty programmes with backend systems like accounting, resource, and inventory management.

Microsoft Dynamics 365 Commerce offers all the tools needed for virtually any type of business to establish a strong, scalable online presence.

Final Thoughts

Times are rapidly changing, and increased digitalisation means that a robust online presence catering to customer expectations and demands is crucial for many businesses to survive.

While transitioning from regular commerce to eCommerce can be daunting, the number of platforms now available can ease the process considerably, allowing businesses to secure their share of the online market quickly and affordably.

Most of the platforms listed above have either free trials or demonstrations available, so go ahead and check them out to see what they can do for your business.

Newsletter



Advertisement

You May Also Like

World News

In the 15th Nov 2015 edition of Israel’s good news, the highlights include:   ·         A new Israeli treatment brings hope to relapsed leukemia...

Entertainment

The Movie The Professional is what made Natalie Portman a Lolita.

Travel

After two decades without a rating system in Israel, at the end of 2012 an international tender for hotel rating was published.  Invited to place bids...

VC, Investments

You may not become a millionaire, but there is a lot to learn from George Soros.