Connect with us

Hi, what are you looking for?

Jewish Business News


Todays Unicorn: Lusha Reaches $1.5 Billion Valuation with $205 Million Funding

Lusha President Assaf Eisentsein and CEO Yoni Tserruya
Lusha President Assaf Eisentsein and CEO Yoni Tserruya

Lusha, the crowdsourced data community for B2B sales and marketing professionals, said today that it has raised $205 million in a Series B fundraising round, valued at $1.5 billion and elevating the firm to unicorn status.

The round was headed by PSG, a growth equity fund focused on middle-market software and technology-enabled services companies, and included participation from ION Crossover Partners, bringing the company’s total investment to $245 million.

Lusha intends to use the funding to build its 800,000-strong community of B2B sales professionals into the industry’s largest, by extending its global footprint and continuously improving data quality and usability.

Please help us out :
Will you offer us a hand? Every gift, regardless of size, fuels our future.
Your critical contribution enables us to maintain our independence from shareholders or wealthy owners, allowing us to keep up reporting without bias. It means we can continue to make Jewish Business News available to everyone.
You can support us for as little as $1 via PayPal at
Thank you.

Until recently, B2B sales and marketing relied on a “spray and pray” technique, contacting numerous irrelevant potential customers. As a result, salespeople spend approximately 65 percent of their time on non-sales and administrative tasks rather than connecting with prospects. This consumes valuable time and resources that could be better spent expanding enterprises.

Founded in 2016 by company president Assaf Eisentsein and CEO Yoni Tserruya, Lusha helps business professionals establish a fast and true connection with their leads, contacts, and candidates. 

Lusha’s cloud-based platform enables sales professionals and teams to quickly access enterprise-grade solutions for identifying their ideal target buyer and gaining data-driven insights into who they approach as a potential client, when they approach them, and why. Through ongoing validation and enrichment of its database, community members enable Lusha to give the most reliable data possible.

“Much like marketing did a decade ago, sales professionals are ditching spray and pray outreach in favor of data-driven, hyper-targeted selling,” stated Yoni Tserruya, CEO & Co-Founder of Lusha. “With a simple, easy-to-use solution, Lusha enables all salespeople to leverage data to identify their most relevant opportunities and optimize income.”

“Lusha’s cutting-edge technologies and industry-leading data have upended decades-old market inefficiencies for sales professionals,” stated Adam Marcus, Managing Director at PSG.




You May Also Like

World News

In the 15th Nov 2015 edition of Israel’s good news, the highlights include:   ·         A new Israeli treatment brings hope to relapsed leukemia...


The Movie The Professional is what made Natalie Portman a Lolita.


After two decades without a rating system in Israel, at the end of 2012 an international tender for hotel rating was published.  Invited to place bids...

VC, Investments

You may not become a millionaire, but there is a lot to learn from George Soros.