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Israeli Live Broadcast Company LiveU To Be Sold for $400 Million

LiveU was sold just 2 years ago for $200 million.

LiveU (website pic)

LiveU is an Israel-based live broadcasting company. Calcalist is reporting that LiveU is about to be acquired by Carlyle Group for $400 million. If the deal goes through, this will mark the second time in two years that the company was sold. Not only that, but it means that LiveU doubled its value in that time as in 2019 LiveU sold for $200 million to the investment fund Francisco Partners and IGP Capital.

Founded in 2006, LiveU boasts that they ares changing the rules of the game for live news and dynamic sports coverage, with flawless 5G 4K HEVC live streaming and remote production. Together with its cloud-based management and next-gen IP distribution platforms, LiveU offers the “most cost-effective end-to-end contribution, production and distribution solution.”

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According to the company, LiveU Solo offers a ‘plug and play’ live streaming bonding solution, bringing LiveU’s broadcasting tech to the online media market. LiveU boasts that its award-winning technology enables live, wireless video transmission from any location around the world with lightweight, easy-to-use equipment.

LiveU states that they have over 3,000 customers in 130+ countries and that the LiveU technology is the “solution of choice for global broadcasters, news agencies, sports and entertainment, streaming live video to TV, mobile, online and social media.” LiveU units are used to cover major news, sports and entertainment events worldwide, including the US Presidential Election, the FIFA World Cup™, Winter and Summer Olympic Games, Super Bowl, US Collegiate Championships and red-carpet events.

Most recently, Japanese broadcaster J SPORTS, with its production partner Express, selected LiveU’s multi-camera, remote production solution for all of Yokohama DeNA BayStars’ baseball home games this season. J SPORTS’ OTT service, J SPORTS On Demand, will show over 70 matches where LiveU’s technology will play a key role in enhancing the viewing experience.

The on-air clean feed (switched between multiple cameras) is sent from an OB unit at the ground via an LU800 along with two additional feeds – a wide shot of the ground and the score board. Commentary for this service is then added remotely at J SPORTS’ studio, while graphics and audio mixing is carried out by Express at its Tokyo studio, called Avenir-Hub. Additionally, a video return feed with graphics is sent back to the commenters so that they can see the ball, strike and out counts and can check the slow-motion effects.

Yaal Eshel, General Manager, LiveU Asia, said, “We’re honored to see one of the leading sports broadcasters in Japan, J SPORTS, together with innovative sports production company, Express, select LiveU as their remote production technology partner. It’s exciting to see they recognise this as the future of broadcasting. We will continue to work closely with them to ensure successful productions and their continued breaking of new ground.”

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