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Marcus Lemonis: How Casper Can Scale his mattress company to a $500 Million (Sales) Business – Video

The star of CNBC’s ‘The Profit’ explains to Casper COO Neil Parikh how to keep costs down as he grows the mattress startup.

2013 Summer TCA Tour - Day 4

 

Marcus Lemonis, the famous fixer of small-businesses and star of CNBC’s hit series “The Profit, ” has a news flash for Casper,  the upstart mattress company: To expand internationally,  focus on perfecting the model at home first.

Lemonis believes that Casper, which is headed up by co-founder and COO Neil Parikh, has the potential to make as much as $500 million in revenues in the not-too-distant future. Still, in order to get there, the company will have to make some (physical) adjustments.

Parikh appears as the featured entrepreneur in the most recent episode of Ask Marcus Lemonis,  an Inc.com weekly series in which business owners get the opportunity to talk shop — and air their grievances — with Marcus Lemonis himself.

Read the full story at INC., by Zoe Henry

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