Marcus Lemonis, the famous fixer of small-businesses and star of CNBC’s hit series “The Profit, ” has a news flash for Casper, the upstart mattress company: To expand internationally, focus on perfecting the model at home first.
Lemonis believes that Casper, which is headed up by co-founder and COO Neil Parikh, has the potential to make as much as $500 million in revenues in the not-too-distant future. Still, in order to get there, the company will have to make some (physical) adjustments.
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Parikh appears as the featured entrepreneur in the most recent episode of Ask Marcus Lemonis, an Inc.com weekly series in which business owners get the opportunity to talk shop — and air their grievances — with Marcus Lemonis himself.
Read the full story at INC., by Zoe Henry
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