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Marcus Lemonis: How Casper Can Scale his mattress company to a $500 Million (Sales) Business – Video

The star of CNBC’s ‘The Profit’ explains to Casper COO Neil Parikh how to keep costs down as he grows the mattress startup.

2013 Summer TCA Tour - Day 4

 

Marcus Lemonis, the famous fixer of small-businesses and star of CNBC’s hit series “The Profit, ” has a news flash for Casper,  the upstart mattress company: To expand internationally,  focus on perfecting the model at home first.

Lemonis believes that Casper, which is headed up by co-founder and COO Neil Parikh, has the potential to make as much as $500 million in revenues in the not-too-distant future. Still, in order to get there, the company will have to make some (physical) adjustments.

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Parikh appears as the featured entrepreneur in the most recent episode of Ask Marcus Lemonis,  an Inc.com weekly series in which business owners get the opportunity to talk shop — and air their grievances — with Marcus Lemonis himself.

Read the full story at INC., by Zoe Henry

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