Connect with us

Hi, what are you looking for?

Jewish Business News

Social Media

Facebook has decided to drop post likes and shares

Facebook Like

Facebook Like

Facebook likes and shares will provide you with an honest idea of however popular your posts are, and since sharing is crucial for social media, they will be considered as 2 of the website’s key options.

Apparently, though, they are a lot of like extra metrics creating success a lot of harder to measure for advertisers, as individuals accidentally click them (especially the likes of button) all the time.

So, Facebook has decided to drop posts likes and shares from their Cost per Click (CPC) measurements, creating them less valuable than they’re today.

Please help us out :
Will you offer us a hand? Every gift, regardless of size, fuels our future.
Your critical contribution enables us to maintain our independence from shareholders or wealthy owners, allowing us to keep up reporting without bias. It means we can continue to make Jewish Business News available to everyone.
You can support us for as little as $1 via PayPal at
Thank you.

When the company’s new API rolls get in the approaching weeks, advertisers can see adjusted CPCs that solely count clicks leading you to an external web site, to install an app or to look at a video on another domain.

While the 2 buttons do not matter as much any longer, The social giant maintains that they are not fully useless either: “If an ad has millions of likes and shares, that is a signal of high-quality content being delivered to the user.”

Besides, they may be still as important to you and an honest indicator of success for company, celebrity and pseudo-celebrity pages.


Subrat Sahu 1Subrat Kumar is a writer with expertise in content writing for websites and blogs, press releases, whitepapers and case-studies. He loves web development management and currently freelances from Bangalore. He’s the founder of Cross Zone, undertaking the bulk of articles on technology and gadgets.



You May Also Like

World News

In the 15th Nov 2015 edition of Israel’s good news, the highlights include:   ·         A new Israeli treatment brings hope to relapsed leukemia...


The Movie The Professional is what made Natalie Portman a Lolita.


After two decades without a rating system in Israel, at the end of 2012 an international tender for hotel rating was published.  Invited to place bids...

VC, Investments

You may not become a millionaire, but there is a lot to learn from George Soros.