The Ford Motor Company announced a trio of vehicles, including its GT supercar, at the 2015 Detroit Motor Show, the latest signal of a shift by U.S. carmakers to bolder automotive options amid the market’s post-recession recovery, the International Business Times said.
Ford President and CEO Mark Fields described the GT as “the ultimate Ford performance vehicle” during his presentation at the packed Joe Louis Arena. The car underscores the power potential of Ford’s more efficient EcoBoost engines as it puts out more than 600 horsepower, the report said.
“As we at Ford drive innovation into every part of our business, it’s worth remembering that our first innovation as a company was not in a laboratory, but on the racetrack, ” said Fields, referring to Henry Ford’s win of a 1901 car race that inspired financial backers to invest in his company, according to The Detroit News.
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“We are passionate about innovation through performance and creating vehicles that make people’s hearts pound”, he said.
Ford’s return to exotic sports cars is expected in 2016 on the 50th anniversary of the company’s historic victory at the 1966 24 Hours of Le Mans race, when its vehicles finished first, second and third. Ford has said it will participate at next year’s 24 Hours of Le Mans race with a variant of this street-legal GT supercar, the Times said.
At the motor show, Ford also presented the 2016 Ford Mustang Shelby GT 350R, the closest thing to a professional racing version of the Mustang that can legally be driven on public roads, and the 2016 F-150 Raptor, the performance off-road version of America’s best-selling vehicle, the report said.
After years of promoting small cars and compacts, like the Ford Focus, Fiesta and C-Max, the company now appears ready to show that its EcoBoost engines are up to the challenges of speed and brawn, the Times said.