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Sirius/XM Wants Howard Stern to Stick Around after 10 Years

Howard Stern

Will Howard Stern resign with Sirius/XM Satelite Radio? The company’s CFO David Frear certainly hopes so.

Love him or hate him, you cannot deny that Howard Stern is one of the most popular and successful entertainers in history. The bestselling author and radio personality brought millions of his fans with him when Stern ended his 30 year run in radio syndication and jumped to satellite in 2005.

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Stern had set records for the amount of fines his syndicator was charged by the FCC for the things that he said on air which the regulatory body maintained violated its decency policies. This was the main reason why he switched to satellite which is like the cable TV of radio. Stern himself said on numerous occasions that he prefers the freedom of satellite and would have left terrestrial radio even for less money.

Speaking at the Citi 2015 Global Internet, Media & Telecommunications Conference in Las Vegas Frear said, “We have been clear for a long time that we think he is just an incredible performer. He puts on a great radio show. There is nobody like him. There is never going to be anybody like him again. And so, as long as he wants to continue his show, we would love to have his show. Howard has a long history of addressing his contract towards the end of the contract. He talked about it on the show a couple of days ago. So, quite honestly, the best way to know what’s going on is by listening to the show.”

Howard Stern certainly loves to tease his listeners about the issue. The last time his contract with Sirius came up for renewal he talked endlessly on air about how he was weighing the pros and cons of continuing with the company and even talked about retirement.

Such musings could also be a negotiating tactic on Stern’s part.



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