Comedian Jerry Seinfeld has finally entered the world of Facebook, as reported by MarketWatch. The popular 90s sitcom that bore his name was often called “a show about nothing.” The seemingly random, discursive nature of many Facebook posts may make social media seem to be “about nothing, ” except when it is used by artists and entertainers like Seinfeld to promote their work.
One of Jerry Seinfeld’s first posts was a note to Facebook founder Michael Zuckerberg. He was giving credit to the site for generating a large audience for his series “Comedians in Cars Getting Coffee.” Seinfeld wrote: “I am a recent Facebook adopter. I’m still learning your ways. But yesterday our “Comedians in Cars Getting Coffee” season 5 premiere went up with the best numbers of any episode we’ve ever posted, and it seems largely due to Facebook referral traffic. I think you might really be onto something here. Sincerely, Jerry Seinfeld.”
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Zuckerberg responded simply with “Thank you.”
Seinfeld has posted on Twitter for a long time, but since he’s adopted Facebook, he is posting less on Twitter and more on Facebook. This just confirms opinions many hold that Facebook is a more effective marketing tool than Twitter.