To date, Yelp’s other platform partners have included Open Table, Delivery.com, Eat24, and Booker. By partnering with Yelp, Hipmunk is looking to push additional sales, in a robust payoff to investors in Hipmunk’s $20 million funding round a short while ago.
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Hipmunk chief Adam Goldstein called Yelp “a like-minded brand in a different industry.”
Some Yelp pages now offer a “book a room” section.