On last Friday’s Mad Money, the CNBC host Jim Cramer said this week would be one of the biggest in earnings season, with Apple, Coca-Cola and many other bellwether companies reporting. Cramer’s advice for Apple has been consistent; he feels Apple is a long-term investment and not a trade, and doesn’t think it should be sold on minor dips.
Cramer is bullish on Dr. Pepper Snapple, which has outperformed Coke and Pepsi, because it dominates the non-cola sector, with its A&W Root Beer, 7Up, Hawaiian Punch and Schweppes products. Chipotle Mexican Grill, a perennial favorite on Mad Money, has dropped to low enough levels that it looks attractive.
Cramer is bearish on IBM, which is its own worst enemy. IBM is basically stealing from itself, with IBM cloud beating IBM regular, but IBM is not making much money with the cloud.
While he expressed grave concern about Ebola last week, on Friday he said that since Ebola seems to have been contained in the West for the time being, it is not a reason to sell or stay out of stocks. However, he did blame Ebola last week as one reason for the sell0ff in stocks.