Connect with us

Hi, what are you looking for?

Jewish Business News


Rent, Don’t Buy, That Calvin Klein Dress

Anna Bance,    founder of GMD

Social media and a tightening economy are driving many women to rent expensive outfits instead of buying them. While the special occasion rental business has already been flourishing in America, two women entrepreneurs have started Rent the Runway in England, and with the priciest most sought-after brands and lots of dry cleaning, have created a great business concept. They rent $2, 300 Calvin Klein gowns for as little as $70, and have offerings of over $65, 000 outfits.

The ongoing lackluster economy in Europe is one reason many women don’t want to spring for brand new outfits for fancy dress occasions. Social media is another. ” Co-founder Jennifer Hyman said, “You can’t repeat outfits because your friends have seen that outfit on social media, and as ridiculous as it sounds, that is what drives our business.”

Please help us out :
Will you offer us a hand? Every gift, regardless of size, fuels our future.
Your critical contribution enables us to maintain our independence from shareholders or wealthy owners, allowing us to keep up reporting without bias. It means we can continue to make Jewish Business News available to everyone.
You can support us for as little as $1 via PayPal at
Thank you.

Who knew selfies could put a hole in one’s budget? Now not only the people at that particular party have seen you in that dress before, but all your Facebook friends have seen it too. Rent the Runway could do $100 million in sales this year, and Wall Street analysts think it could be the next big thing.



You May Also Like

World News

In the 15th Nov 2015 edition of Israel’s good news, the highlights include:   ·         A new Israeli treatment brings hope to relapsed leukemia...


The Movie The Professional is what made Natalie Portman a Lolita.


After two decades without a rating system in Israel, at the end of 2012 an international tender for hotel rating was published.  Invited to place bids...

VC, Investments

You may not become a millionaire, but there is a lot to learn from George Soros.