Israel’s TV FORMAT Fund, which was launched only a year ago by entrepreneur Alon Dolev and Rubicon Business Group (Amir Bramly), is now establishing a representative partnership in Finland. The company representing TV Format Fund in Finland is Profict Partners, which is leading the Finnish government’s funding programs for business initiatives in various fields.
Profict will introduce the Fund to production companies, local creative artists, broadcast franchisees and distribution companies in order to identify television formats and programs for investment in various stages. In addition, the Fund itself will provide exposure for Israeli formats in which it is investing, seeking to leverage them in the television industry in Finland.
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The goal of the collaboration is to identify investment opportunities in television content in Finland – formats and Finnish productions, as well as Israeli original formats, with joint funding by the Fund and the Finnish government or private Finnish entities.
Alon Dolev, CEO TV Format Fund: “I welcome our partnership with Profict Partners in Finland and am excited about the journey we are embarking on together. A team from the Fund will travel to Finland in the coming months to learn and meet the key players in the television industry there and to check investment opportunities.
“For us, the world is our market, and I’m thrilled about our unique opportunity to establish connections with the television industry in Finland. This strategic partnership offers opportunities to everyone involved: the government in Finland is provided grants and loans at very comfortable terms for developing innovations, growth and internationalization of the media industry. Secondly, the Scandinavian television industry offers great promise – it has already produced series and dramas in recent years that are also succeeding in Hollywood; it is a dynamic industry that is stirring international interest and curiosity. In addition, the Finnish market constitutes an excellent platform for Israeli formats. We are continuing to invest in Israeli television formats and programs, and leveraging them in the international market, now with an emphasis on significantly opening doors for Israeli formats in Finland. “